Tag: customers

  • Amazon’s Kindle terms take nine hours to read

    Amazon’s Kindle terms take nine hours to read

    Amazon has everything. That’s their entire appeal. If you want books, batteries or baking trays, Amazon is where you go. It’s easy enough to make an account and just easily click ‘yes’ to the terms and conditions. But do you know what you’re agreeing to? Australian consumer advocacy group Choice think not. That’s why they’ve…

  • Baby formula is the new front in supermarket price war

    Baby formula is the new front in supermarket price war

    Supermarket giant Woolworths has drastically reduced prices on a range of baby products to keep its edge in the price war with Coles. Certain brands of baby wipes, nappies, creams and powders will be discounted as well as the sought after Karicare formula. Woolworths say the move will save the average family $320 annually. The…

  • Aldi’s advance

    Aldi’s advance

    Supermarket chain Aldi is catching up to industry leaders Coles and Woolworths, according to research company Roy Morgan. The German supermarket chain is renowned for its cheap prices and odd brands but it’s also charming the hearts (and winning the wallets) of Australian consumers. Did a round up of my fave Aldi and Lidl brands.…

  • Pepsi attempts to attract healthy customers

    Pepsi attempts to attract healthy customers

    Pepsi is attempting to win over the gym junkies and fitness freaks with a new ‘healthier’ version of their addictive drink. They have released Pepsi Light, which they are marketing as calorie free and available in some very different packaging. Pepsi have decided for the new beverage to be in the shape of a two-kilogram…