Category: Business
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Difference between a startup and small business
If you haven’t founded a startup yourself, you more than likely know or have heard of someone that has. Today’s technology industry is filled with entrepreneurial ventures known as startups but what is the difference between them and a small business? There is a common misconception that startups are simply smaller versions of large companies…
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10 Must Reads for Success
These ten books will change the way you think about success. They will shake up your game plan and help you forge your own path to success. Every book in this list provides a different insight on the multifaceted nature of success and and gets you one step closer to your goals. 1.The seven laws of spiritual…
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How to break the business curse
By now you know that the world of new business is full of obstacles. The failure rates of 50% of all new businesses closing by their fourth year and 71% by their tenth year are a testament to this. The land of the entrepreneur seems a treacherous pursuit. But alas the world need not be so…
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There’s a personality trait that should be as highly valued as charisma according to a Havard psychologist
Let’s face it, charismatic people have the world at their feet. They can easily persuade, inspire and captivate. And for those who lack charisma, it seems almost unattainable, a trait you’re just born with. However, Harvard psychologist, Amy Cuddy says there’s another trait, a more attainable and equally important trait, that people should use, and…
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5 Mistakes when starting a business
Let’s get things straight, there is no way in the world that starting a business is going to be easy. However to make your life a little easier, we’ve detected five common mistakes that you should definitely avoid. 1. Not having a plan You need to decide where you see yourself in the future and how you…
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6 managerial lessons we learned from Michael Scott
If you need something or someone urgently, emphasise it. Never doubt yourself and your decisions. Value your employees Be an inspiring leader… …And a firm one. Keep people on track.
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7 TED talks to improve the way you do business
Business is a world that is incredibly dynamic; constantly and unpredictably changing, so learning about it is an absolute must. Who better to learn from than seasoned experts, and where better to find those experts than at TED. Here are seven talks that are motivational, innovative and thought-provoking, and of course, are videos that will change the…
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Why blogging is the ultimate driver for traffic
Today’s marketing is all about increasing SEO, whether organic or paid, it’s the cornerstone of marketing because everybody is on the internet. Your potential and loyal customers are out there on the internet searching, socialising, sharing and stumbling upon new things. With the right marketing, a potential customer will search your business, socialise with someone who knows your business,…
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How to be your own best boss
You hear of people becoming their own bosses and reflecting that it’s the best thing they’ve ever done. But the fulfilment comes with gruelling work and constant flexing of the discipline muscle. It can also be a huge self-learning process. Whether you’re just stepping into the role, or you’ve been your own boss for years, here…
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Switch between Instagram accounts with the tap of a finger
The ‘marketing gods’ have answered our Instagram prayers as the social media platform finally introduces a new feature to be able to switch between multiple accounts. The days of logging in and out of accounts and matching passwords with usernames are long gone. The 7.15 version will allow up to 5 Instagram accounts to be…