Category: Business
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Millennials are cereal killers for Kellogg’s
The breakfast food choices of Millennials have been a hot topic this year, so the revelation that almost half of the generation of young Americans don’t like cereal is fitting. It is, however, surprising that the reason most Americans don’t like cereal is due to the inconvenience of cleaning up afterwards. This disinterest has deeply damaged…
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Consumers dictate business ethics
Yesterday Oxfam released its ‘naughty and nice’ list, highlighting the Australian retailers that have released their factory locations and those that haven’t. Releasing the location of their factories is an excellent step towards ensuring that all workers are well compensated and that the surrounding environment isn’t damaged by the business. “Without knowing where our clothes…
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The future for Trump’s businesses
As Donald Trump has been made president of the United States, questions have now risen concerning the future of Trump’s businesses. Trump is currently the chairman and president of the Trump Organisation, a conglomerate owning properties on a global scale, which includes hotels, golf courses and commercial spaces. While the Trump Organisation is primarily real estate based, the company is…
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Instagram to test new feature that allows users to shop online
The social media platform Instagram will introduce a new feature next week that allows users to shop through their news feed. The function will be called ‘Shop Now’ and will be made available in the US. Users will be able to shop from over 20 brands including Kate Spade, JackThreads and Warby Parker, which will show an in-depth…
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Myer’s successful turnaround due to focus on ‘wanted brands’
Myer chief executive Richard Umbers has plenty to be happy about with his turnaround plan being off to a fantastic start. Umbers recently announced that the company has more than doubled its full-year profit to $60.5 million and has grown sales revenue by three percent. Umbers claims that the increase in sales has come from focusing…
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Psychopaths are as common in the business elite as they are in prison
The Wolf of Wall Street persona that is often portrayed in Hollywood has begun to seep into reality it seems, with research showing that 1 in 5 corporate workers may indeed be psychopaths. With the employees exhibiting traits such as self-obsession, ruthlessness and a lack of empathy towards their fellow employees. Australian Forensic Psychologist Nathan Brooks…
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JB HI-FI has bought an appliance giant out
Electronics giant JB HI-FI has bought out appliance chain, The Good Guys, for $870 million, now acquiring more than 100% of their competitor. The two will still be separate chains but work together to run both companies smoothly and hopefully to drive prices down. The ACCC gave the all clear yesterday to merge together and work together, despite them…
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Why UFC might have the best marketing in the business?
You might be wondering why your Facebook timeline, Twitter feed and Snapchat stories were filled with clips of men and women fighting relentlessly over the weekend. Over the past decade, the Ultimate Fighting Championship (UFC) representation of mixed martial arts (MMA), has gained mainstream popularity, with fighters such as Ronda Rousey, Anderson Silva and Conor…
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Volkswagen under even more strife
Following last years diesel emission scandal, Volkswagen Group could be facing a $1.56AU billion fine over the Diesel Gates crisis. The lawsuit is being dealt with by the legal team from VW and the Department of Justice in the United States. The European producer has violated the Clean Air Act, alleging that the 4.0 cylinder Volkswagen…
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7 vicious habits to break for productivity at work
If you want to keep your job you’re going to have to make sure you’re doing the right thing. Bad behaviour can affect the relationships you have with your boss and colleagues and you want to make sure you’re in their good books. You can easily break any bad habits by concentrating on tasks and definitely keeping…